3 Things YouTube Can Learn from Vimeo
When you first arrive at my blog, you see a screenshot of me in mid-sentence glory. Snapshot of the following is dumber-looking:
I used the video uploading service Vimeo to host my little blog biography instead of the all-famous YouTube. Here are 3 things that Vimeo embodies that YouTube can learn from.
1. CUTENESS
The design of the website is simple, colorful, and convenient. Instead of wading through the sharp corners, broken links and the endless pit of pop-up advertisements, Vimeo allows the user to surf safely and efficiently.
2. Simple (lite)
For users on the go, but still want to have a say - Vimeo offers a feature YouTube does not: Like.
Although YouTube has the “favorite” feature, it is not featured on the video screen and does not compile all of your favorites, videos, and groups, channels and albums in a congregated, multi-colored space on your profile.
Uploading is also extremely easy, you don’t even need a title to start uploading your video.
There is no 10-minute limit (like there is in YouTube) and it allows for users to express their inner artist.
3. Specific Audience
Vimeo targets a specific group of people, and has a strong community surrounding it. Vimeo began with giving users the ability to upload HD content where as YouTube has started a couple months ago. Vimeo promotes people who are looking to upload and share higher quality videos versus a multitude of videos. I was looking at a forum topic in the community, and came across Jason R Johnston. He said this in a forum called “Vimeo vs. Youtube”:
Vimeo is quality over quantity.
I am a Plus member because I believe in Vimeo and what it stands for. I’m an artist, I’m not a child, and I want to be surrounded by like-minded individuals who believe in my work as much as I believe in theirs.
YouTube needs to learn about the community aspect, there are currently so many users on the site that everything is clustered. Also, the lack of segmenting the website into more sufficient categories makes navigating through it difficult. Hopefully, Vimeo will serve as a model for video uploading websites and promote quality, not quantity.
Links to prove my point:
4 Sites That Do Video Better: http://news.cnet.com/youtube-sucks-4-sites-that-do-video-better/
Why YouTube Sucks: http://www.fanpop.com/spots/web-20/articles/32/title/why-youtube-sucks
