Melanie Wong’s Student Portfolio

Through the entire year and a half I have been using social media, I would like to broadcast my accomplishments and express my aspirations as a graduating senior at Emerson College.

What do I want to do with social media? Why am I qualified?

I know that leaving college, I want to do public relations/social media for a company or an agency. To gain experience in client relations and communications, I have started my own social media agency targeting small businesses in the local Boston area. I want to be able to work everything from submitting a company to local listings to developing a new business proposal, so I know what to expect in more challenging situations in business. This blog is going to be geared towards providing a resource for small businesses to start using social media to establish an online presence. Here are three of my blog posts that have been geared towards small businesses/entrepreneurs that detail how social media can help.

“Crowdsourcing is not a matter of looking for individuals to help accomplish a task, it is about finding the community where multiple individuals are willing to help.” (3 Benefits of Crowdsourcing for Small Businesses)

“In order to cohesive develop a brand, the brand must give content worthy enough.”(How Small Businesses Can Use Emerson College to Benefit)

“Entrepreneurs like yourself are in need of costless forms of promotion that are still effective at attracting your target audiences. Social media is seemingly the key to providing effective communication for little to no money.”(Entrepreneurs: Three Reasons To Use Status Updates on Facebook and Twitter)

My ideal position involving social media, why am I qualified?

Getting paid to use social media in my daily life would be my dream job — working as an Account Coordinator/Executive for a company that is recognized internationally for it’s digital and interactive influence. I want to be able to handle client communications and relations — developing strategies and implementing tactics to better enhance any brand in the targeted consumer’s mind. In class, I have been able to develop social media pitches to real-world companies like Nokia, Cisco and Zappos, in which we were able to implement tools like Cymfony to track the impact social media has on the brand. I have also interned at Regan Communications where I developed a social media proposal to boost their internal company-wide appearance. Working at SHIFT Communications - a leading agency in social media - has also taught me project management, strategic message development and media relations.

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Tweet on How Does Social Media Matter? Social Media is about conversation. It matters to us because it is the only way to broadcast a relationship with a customer in a community.

I am looking to communicate with anyone willing to talk. Here is my Linked-In, and my VisualCV account detailing even more of my credentials. I am of course also reachable through comments below or through Twitter and Facebook and e-mail!

melanieswong [at] gmail [dot] com.